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Businesses away from F1 circuit rev up deals and activities to draw crowds

Aside from Dempsey, there are also other race-themed activities outside the circuit, at venues including the Sports Hub, Orchard Road and Kampong Gelam.  

HOTELS EXPECT MORE REVENUE

Back in the race area, it is all systems go as the finishing touches are put in place with just two days to the event.

Some hotels right smack in the thick of the action are expecting revenue to pick up by about 15 per cent this year.

“The Singapore Grand Prix captivates the drivers and the fans alike, and helps bring in a lot of people to Singapore,” said Mr Theo Ocks, commercial general manager of Fairmont Singapore and Swissotel The Stamford.

“Every year, we are very busy. But this year is definitely a record-breaking one. We would expect this year to be one of the top F1 years for us.”

Both hotels, located at the prime position of the circuit’s Turn 9, also have a list of race weekend themed programmes at their restaurants and bars.

The Fullerton Hotel Singapore and The Fullerton Bay Hotel told CNA that rooms that offer a trackside view are fully booked.

With F1 activities being announced later this year as compared to previous years, hotels said they saw a slight increase in last-minute bookings.

Travel website Trip.com registered 90 per cent more inbound flight bookings and 60 per cent more hotel bookings for the race weekend.

Road closures around the Marina Centre and Padang area will progressively kick in from Wednesday (Sep 18), and will be fully accessible by next Tuesday (Sep 24).

Source: CNA

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